La pralinoise

A French Touch, Handcrafted from Lebanon

La Pralinoise was born in 2014 from the kitchen of a French expat who spent two sweet years in Lebanon. Baking refined pastries from home, she quickly grew into a sought-after name at pop-ups, markets, and through word-of-mouth menus. With a focus on refined French pastries made with care, the brand needed an identity that felt as intimate and elegant as the desserts themselves.

-scope Ateliers created a custom hand-written logotype that captured both the artisanal essence of the baker’s process and the timeless charm of French script. Paired with the descriptor pâtisserie fine française, the identity evokes authenticity, finesse, and warmth. The visual language extended to packaging and printed menus, offering La Pralinoise a cohesive presence for every box opened and every order placed.

 
La Pralinoise

Scope of work

Brand Identity
Logo and House Style
Packaging

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